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Webgen Best Practices
  1. Always include a contact name and number on your survey for your audience. The webgen support team will handle technical questions but will not respond to content related questions.
  2. The current version will not allow deletion or/and addition of new questions once the survey is released.
  3. When sending out the survey url to end-users, use the following verbiage in the email message:

    The survey url is below. The survey should load in your browser when clicking on link below. If it does not, then try to cut and paste everything between but not including < and > and place in your browser,

    < /Questions.aspx?id=221&pass=8631 >

General Survey Creation Best Practices

Things to Consider Before Doing a Survey

As a potential surveyor, it is your responsibility to consider the needs of employees and respect their time and efforts. Before you plan and deploy a survey, please review the following questions to determine deploying your survey.

  • Has similar data been collected recently?
  • Are you prepared to act on the results of your survey?
  • How will the survey results tie into the overall project/program?
  • Who is the executive sponsor for the survey/project?
  • Who is the target audience?
Survey Design & Deployment Best Practices

Here are some best practices for developing and deploying surveys.

Developing Instructions
  • Provide clear instructions to employees in your introductory text
  • Clarify whether or not the survey is anonymous and how the results will be used
  • Set expectations on how long the survey will take to complete
  • Clearly state what the deadline is to complete the survey-recommended length of time a survey should remain open is 1-2 weeks
Developing Questions
  • Only ask questions on topics you intend to act on
  • Ensure that the questions are clear and action oriented
  • Do not combine multiple concepts in a single question
  • Try to keep the length of the survey as short as possible while still capturing all of the information you need
  • Ask demographic questions only for the areas where you need that information (Reporting by demographic areas requires a statistically valid number of responses-this will affect your sample size)
Survey Deployment
  • Test your survey before you launch it to ensure it is working properly
  • Include a thank you message to employees in both the introduction and closing text of your survey
  • Provide the name and email address of a contact in case employees have questions or problems completing the survey
  • Use a sample of the target population, if possible-statistically valid results can be obtained with as few as 100 responses. See Sample size calculator for guidance on sample sizes
  • Deploy surveys to large audiences (>50 people) through Reader's Choice (Note: this is an Internal HP URL)
Tips for a High Response Rate

Here are some tips to maximize the responses to your survey.

  • Don't deploy a survey on Friday or weekend
    • Monday or Tuesday is the preferred release date
  • Don't deploy survey during major company events or over holidays
    • Last week of quarter, week of earnings, holidays
    • Check corporate calendar and regional holiday schedules
  • Clearly explain purpose of the survey in an introductory message
    • Include what will be done with the results
  • Have survey come from an individual vs. a generic mailbox
    • Provide a personal contact for follow up questions
  • Allow participants to see the results of the survey
    • Publish or share at large forum
    • Provide a high-level summary for sensitive topics

This service is provided by HP Media Solutions. HP Media Solutions contact can be reached at 209-962-7308.

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